"As the week went on, bin Laden's demise actually played to, and paid off for, old-school news operators, far more than you might have expected after hearing so much about social media's role in recent news events. Twitter averaged 3,000 posts per second during peak activity late May 1 and into last Monday, May 2, its highest sustained rate of tweets ever. But TV won Sunday night as President Barack Obama's speech averaged 56.5 million viewers over about nine minutes, Nielsen said."
According to this adage article, the killing of Osama bin Laden revitalized "old" forms of social media. Throughout this semester, we have been discussing the best form of social media..Twitter? Facebook? Blogs? However when it came to breaking news, not only were "new" forms of media flooded with traffic, so was the "old" media. The lesson to be learnt from this article is that during an age where information is so accessible, we still must cater to all types of audience, since there were people following "old" and "new" media. Without satisfying all forms of media, candidates in the upcoming presidential elections are likely to fall behind!